"digital-marketing"

17 results:
What can Marie Kondo and Tidying Up Teach Us About Marketing

What can Marie Kondo and Tidying Up Teach Us About Marketing

If you’re not familiar with Marie Kondo, she is a recently famous organizing consultant, best-selling author and star of the…

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A Basic Guide to Featured Snippets

A Basic Guide to Featured Snippets

You’ve probably seen and even interacted with a featured snippet even if you don’t know what it is. Have you ever asked…

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How to Improve User Experience Using Path to Purchase

How to Improve User Experience Using Path to Purchase

Each consumer has their own unique customer journey when they buy from your online catalog. Similarly, there are paths of…

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How to Effectively Communicate with Your Digital Agency

How to Effectively Communicate with Your Digital Agency

At the start of each new client relationship, we have the ability to foster effective communication, do good work and ensure…

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A Brief Overview of Google’s New Data Retention Controls

A Brief Overview of Google’s New Data Retention Controls

If you’re currently using Google Analytics to track your website’s activity, events and goals, then you should have recently…

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What the Dominos ADA Court Ruling Means for Website Owners

What the Dominos ADA Court Ruling Means for Website Owners

For anyone not familiar with the ruling made by the Ninth District Court of Appeals on Tuesday, they found that Domino’s…

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Lifespan of Social Media Posts in 2021: How Long Do They Last?

Lifespan of Social Media Posts in 2021: How Long Do They Last?

Knowing the lifespan of your social posts can help you better plan your marketing strategy. We explore what those lifespans…

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How To Pick A Topic For Your Blog Post

How To Pick A Topic For Your Blog Post

Many organizations have the best intentions in mind when it comes to the company blog. They research how often to post, the…

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GDPR - Are you ready?

GDPR - Are you ready?

GDPR is a new law which replaces the existing EU Data Protection Law, created to strengthen the protection of personal data…

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Can You Afford to Have Your Content Go Unnoticed?

Can You Afford to Have Your Content Go Unnoticed?

We’ve all heard it a million times - content is king. We get it. Content you post online needs to be relevant, useful,…

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What is Google Signals and What Does It Do?

What is Google Signals and What Does It Do?

Another new analytical feature from Google? That’s right! Google has really been working hard in 2018, releasing a bunch of…

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How to Improve Search Engine Ranking in 2021 Using Google Lighthouse

How to Improve Search Engine Ranking in 2021 Using Google Lighthouse

Google continuously makes changes to its algorithm throughout the year, but the first quarter of 2021 should bring some…

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Walkthrough of a Google Lighthouse Report

Walkthrough of a Google Lighthouse Report

In our recent post, How to Improve Search Engine Ranking in 2021 Using Google Lighthouse, I reviewed Google Lighthouse, how…

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COVID-19:  Free E-commerce Support for Retailers in Need.

COVID-19: Free E-commerce Support for Retailers in Need.

The Refinery has felt our share of economic struggle over the last 19 years. I started the company in 2001 during the…

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Use Brand Story to Build Customer Loyalty

Use Brand Story to Build Customer Loyalty

Customer loyalty is earned by telling a brand story that emotionally resonates with your customers. We all have our favorite…

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E-commerce SEO & How to Increase Organic Traffic

E-commerce SEO & How to Increase Organic Traffic

Building a strong SEO foundation will give search engines the information they need to determine how relevant your content…

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How to Increase Your E-commerce Conversions & Sales

How to Increase Your E-commerce Conversions & Sales

As any business owner or marketing manager who deals with e-commerce knows, increasing website conversions and sales is…

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