Our Blog

All Blog Posts

Refinery Blog banner increase sales with video
Joe Bencar

How to Increase Website Traffic & Sales with Videos

A well thought out and professionally executed video strategy can be a game changer for any company. People love to watch videos to get information they need, to learn something new, to help them decide whether or not to make a purchase, and obviously just for the entertainment. I mean, when have you scrolled through your Facebook or Instagram feed and not checked out a video?

Refinery ecommerce seo Blog banner
Joe Bencar

E-commerce SEO & How to Increase Organic Traffic

Building a strong SEO foundation will give search engines the information they need to determine how relevant your content is compared to what a user is searching for. Giving search engines this information will increase the changes your web pages rank at the top of the search results for the key terms related to your business, services and products.

Refinery Blog banner

Should You Refine or Redesign?

For any regional or national brand, a website redesign is a substantial project on many fronts. It can take months, even years, of fine tuning design elements, content and messaging to get a website in the proper state for optimal conversions. Rebuilds involve designing, developing, copywriting, IT, security, branding, user experience, marketing...you get the picture. These projects can easily stretch into six figure investments (often higher for large enterprises). As such, it warrants the “time needed to do it right” approach, which often takes a year or more to complete.