The Refinery - Cleveland Web Design Firm

Lead Generation

Attract your audience through strategic content marketing, search engine optimization, pay per click advertising and social media.

Grow Your Audience

The lifeblood of any organization is its clients or customers, and the internet provides companies with access to a massive pool of potential people to become just that. The key word here is potential. They first need to be found, but in order to do that, we need to know who they are. Leads must be qualified before they can be considered worthwhile, much less converted to customers or clients. Most companies think they know who their clients and customers are, and maybe they do, but that's just the beginning.

Content is the key to unlocking the power of digital marketing. Publishing unique and relevant content at the right time allows you to drive qualified leads to your website. But how do you know what content to publish?  This is where The Refinery can help. We use strategic research to understand both your business and your clients. Intelligent, analytics-based content is created to target the exact people you should be talking to. We build out meaningful content with calls to action that drive qualified prospects into taking action in engaging your firm.
  
We will work with you on strategies for site content, blog content, video and social media to help you maximize exposure to the right people and drive your business forward.

Digital Marketing

Our digital marketing strategies expand digital reach, increase website traffic and drive revenue.

Marketing strategy is far from a “one size fits all” approach. Successful marketing strategy starts with understanding a business, its goals and its target audience. Digital marketing strategy can vary greatly depending on whether a business needs to increase their market share/brand recognition, launch a new product/service or drive traffic and revenue to the website.

Our digital marketing strategies are unique and fluid for each and every client. It’s important to be able to quickly change direction in order to take advantage of newly discovered opportunities and to be certain all our efforts support the main goal(s) of the overall campaign strategy. 

We believe in adding the highest value to our clients, so whether that means supplementing and supporting your internal marketing team, working with agencies your already engaged with to round out your efforts, or taking the lead to help you identify and engage your marketing strategy, we're here to help you accomplish your goals. 

Being a good agency partner means being there to support our clients and work with them in the best way possible.

 See how we can help your business exceed its marketing goals.

Content Writing
Content Writing

Website, blogs and whitepapers.

Marketing Strategy
Marketing Strategy

Find new customers.

Search Engine Optimization
Search Engine Optimization

Increase your Google ranking.

Social Media Management
Social Media Management

Captivate your audience.

Personas
Personas

Understand your users wants/needs.

Research
Research

Dig into how your users work today.

Agency Services

Our agency services allow us to build long-standing client relationships.

We let the results speak for themselves. With a smaller team of world class talent paired with lean technological methodologies, companies that choose to work with us get to experience a client-agency relationship unmatched in the industry. The Refinery was built on strong, personal bonds with long-standing clients and continues to grow with outstanding work, communication and results.

We know that some projects have a lot of moving parts. We have experience working with internal stakeholders, third-party vendors and other agencies in tandem to produce effective results for our clients. 

The point: we can play nice in the sandbox. 

Finding an agency that's the right fit can be a difficult task. We're confident we can be that agency.

Database
Database

SQL DBA support.

Dev Ops
Dev Ops

Automate your operations.

HTML/CSS
HTML/CSS

Standards based front-end development.

Information Architecture
Information Architecture

Put your content in the right order.

Javascript
Javascript

Building interactive user interfaces.

Launch
Launch

Take your new product to market.

Marketing Strategy
Marketing Strategy

Find new customers.

Prototyping
Prototyping

Build a new product concept to test.

Research
Research

Dig into how your users work today.

Responsive
Responsive

Design for screens of all sizes.

Sketching
Sketching

Innovative ideas drawn on napkins.

Social Media Management
Social Media Management

Captivate your audience.

Strategy
Strategy

Plan your next move.

System Integration
System Integration

New apps on your current software.

Wireframes
Wireframes

Get things laid out right.